Beaudesert & District Little Athletics Club: Connecting Families
Our Personal Connection:
Our family’s legacy with the club spans generations, starting with my husband as a 7-year-old competitor. Now, all three of our children are active members, and I’ve taken on various committee roles.
The Challenge:
The goal was to modernise the club’s digital presence. The outdated existing website and management system, needed transformation to attract families and provide easy access to essential information.
Our Approach:
Leveraging our personal understanding of the club’s spirit, we redesigned the website using WordPress, ensuring it was SEO-optimized and mobile-friendly. The design also harmonised with the new brand identity we created for the club.
The Impact:
The new website not only enhances the club’s online presence but deepens connections within the community. Our personal involvement ensures the site resonates with the ethos of Little Athletics.
Beaudesert Soccer Club: Bridging Beyond the Field
Our Personal Connection:
With a rich family history, my husband played with the club as a child and adult. All three of our kids are active players, and we’ve served in various volunteer positions.
The Challenge:
The existing website, an outdated registration system, limited the club’s ability to share information. Our task was to revitalise it, creating an engaging online hub for the soccer community.
Our Approach:
Understanding the club from the inside out, we designed an interactive website with quick links and a resource center. Integration with Facebook ensured seamless updates without overwhelming the website.
The Impact:
The new website symbolises a digital transformation for the club, embodying community values. Our personal investment ensures that the site aligns with the club’s identity and meets the needs of its members.
In these projects, the Branded Way is about creating brands that actively collaborate with and contribute to the community, understanding that community engagement is an investment in the heart of our regional identity.
